Understanding and Avoiding Google Penalties

April 21, 2014 by Jeff Old

If you’ve ever spent any hands-on time working on or researching digital marketing and SEO (Search Engine Optimization) for your website, you may have learned about how Google can sometimes penalize websites for certain practices. If this is news to you, then you’ll find this piece even more enlightening! Today we’ll answer the common questions [&hellip

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Simplified SEO Strategies: “Long-Tail” Keywords Explained

February 24, 2014 by Jeff Old

If you’ve ever researched SEO strategies or discussed keyword targeting strategies with your digital marketing team or SEO agency, you may have come across the phrase “Long Tail Keywords”. Granted, this term might also be entirely new to you. Or perhaps you’ve heard it but you’re unsure of its meaning. Either way, any business owner [&hellip

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PR + SEO = Increased Web Presence

May 7, 2013 by Bryan Palmer

Press releases are a great compliment to your online marketing strategy because they successfully translate important and complex information to your readers in a way they can understand. They can also assist with your SEO program

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Two-Way Online Communication

March 19, 2013 by Jeff Old

Unlike traditional one-way marketing communications to clients and prospects, your website allows you two-way communications. You will also gain the tools to continue to develop this important two-way communication channel with your user customer base

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